The Blog

Interested in all things related to the digital world? How about action sports? Pop culture and current events? If so, our blog has definitely got something for you.

News   /  10.12.2018

Underwood + Homan Join [ 2 one 5 ] Creative

At [ 2 one 5 ] Creative, we love a good intern. Our team is fortunate to be welcoming two on the marketing side: Collin Underwood and Angela Homan. Both hold the title “Marketing Intern”, and will assist [ 2 one 5 ] Creative for the remainder of 2018.   Before joining the team at […]

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News   /  09.27.2018

[ 2 one 5 ] Creative Welcomes New Staff

As [ 2 one 5 ] Creative prepares to enter the home stretch of an already record-breaking year, the agency is stoked to announce three new hires: Dana Marie Hough (Senior Operations Manager), Sarah Ireland (Senior Account Manager), and Jeremy Snyder (Digital Designer).   Dana Marie brings to [ 2 one 5 ] Creative more […]

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Blog Post   /  09.06.2018

Want Loyal Customers? Be a Consistent Brand.

“Brand consistency” is critical to every company’s success. When a company projects a consistent message to its customers, those customers begin to trust that company. Trust begets loyalty, and everyone knows that a loyal customer is worth his/her weight in gold.   Utilizing repetition and consistency in messaging and behavior is the essence of brand […]

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Insights   /  07.31.2018

(215) by [ 2 one 5 ]

At [ 2 one 5 ] Creative, we don’t just work in Philly. We LOVE Philly. We ARE Philly.   Philadelphia is where we live, play, and generally have a great time. We are obsessed with the city’s eclectic and exciting blend of music, culture, food, and more. Here are just a few of the […]

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Blog Post   /  07.23.2018

Our Rad Summer Reading List

[ 2 one 5 ] Creative is a busy place. When we aren’t working on putting our clients’ brands in motion, though, we love to take a break to read a book. From memoirs and non-fiction to poetry and novels, we’re reading all over the board, drawing inspiration and creativity from a variety of topics, […]

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Blog Post   /  07.18.2018

Champions Meet Here

18 teams. 22 venues. 23 days. The International Champions Cup (ICC) may be a series of friendlies, but it’s DEFINITELY not child’s play, on the field or behind the scenes.   Now it its sixth year, the ICC brings together Europe’s best futbol clubs (or soccer teams, if that’s your preference) for a series of […]

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News   /  07.06.2018

[ 2 one 5 ] Creative Wins Big at 2018 Communicator Awards

Philadelphia agency [ 2 one 5 ] Creative took home three honors at the 24th annual Communicator Awards: the Award of Excellence, and two Awards of Distinction.   The Communicator Awards are held yearly to honor communications professionals who have produced exceptional work. The 6,000+ entries this season were evaluated by members of the Academy […]

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Blog Post   /  07.12.2018

What is Brand Personality?

Brand personality. The term sounds buzz-wordy, but what it represents is critical to your brand’s success.   Think of it like this: your brand is basically a person. It’s on social media, it’s on the ground, and it’s interacting with (actual) people every day. When customers think of your brand, they think of the face […]

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Blog Post   /  05.10.2018

How To Come Up With A Brand Name

The process of building a brand can be intimidating, especially when it comes to picking a brand name. You want the name to sum up everything your company stands for… which is easier said than done. Here are some tips from us on how to come up with a brand name.   In order to […]

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Blog Post   /  05.22.2018

Why Your Brand Needs Short-Form Video

Hopefully you haven’t been living under a rock recently, but if by some slight chance you have then you need to know this: short-form videos are kind of a big deal. You know, videos like those ones you see on YouTube before you get to the video you actually want to watch? Yeah, those. These […]

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Blog Post   /  05.03.2018

College Possible

The team at [ 2 one 5 ] Creative recently completed a video project for an outstanding organization that we are honored to support: College Possible.   Founded in 2000, College Possible is a national organization that makes college admission – and success – possible for low-income students. Through intensive “near peer” coaching and support, […]

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Blog Post   /  04.27.2018

What is a Brand Promise?

What is a Brand Promise? In order to build a successful brand, from the get go, one of the most appropriate steps to take is to develop a brand promise. What is that? You may ask. There are plenty of explanations and thousands of ways to define it but at [ 2 one 5 ] […]

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Blog Post   /  04.11.2018

Why is Branding Important?

Over the course of my career, I’ve spoken with literally hundreds of companies, properties, organizations, and events about the importance of branding. You’d be amazed at how many times during that span I’ve been witness to debates regarding whether or not branding is important.   Not to tip my hand, but from where I’m sitting, […]

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Blog Post   /  04.18.2018

How to Brand Yourself Online

It’s been the case for a while now that we no longer need to shake hands in person to meet someone. The same goes for businesses: no longer do we need a brick and mortar store to meet a brand. That’s why how you brand yourself online is so important – your online presence is […]

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Blog Post   /  03.28.2018

Marketing to Generation Z

6 ways to market towards the next generation Millennials move over, Generation Z is up next. The generation that will never know the pleasure of having a landline phone in their room, the feeling of wanting a T-Mobile sidekick so badly, or the excitement of playing outside with friends in the neighborhood ‘til dark is about […]

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