[ 2one5 ] brand imperial artists

a brand | a dream | a vision

CLIENT: PROJECT: DETAILS:
Burton Snowboards Print Advertising Campaign With the task of making protective equipment and helmets perceived as “cool” by snowboarders, [ 2 one 5 ] Creative® developed a campaign for Burton Snowboards RED Protection designed to highlight the product itself and the unique graphics that can be found on them. Connecting to the core mentality of snowboarders, [ 2 one 5 ] let the helmets speak for themselves by placing them amongst DIY newspaper ads and each featuring a custom background inspired by the helmet’s graphics and design. With this campaign, Burton Snowboars RED Protection was able to increase sales, making for another strong year in partnership with [ 2 one 5 ] Creative®.
ART DIRECTION | GRAPHIC DESIGN | CUSTOM PHOTOGRAPHY | GLOBAL BRAND CAMPAIGN
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