The Blog

Interested in all things related to the digital world? How about action sports? Pop culture and current events? If so, our blog has definitely got something for you.

Press   /  03.15.2018

[ 2 one 5 ] Creative Honored with 3 ADDY Awards

Boutique agency [ 2 one 5 ] Creative had a big night at the 2018 Philadelphia American Advertising ADDY Awards, taking home two GOLD ADDYs and the coveted “BEST OF CATEGORY” trophy in the Online/Interactive category on Thursday, March 8.   Said Nikolas Greenblatt, Founder and Creative Director of [ 2 one 5 ] Creative, […]

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Blog Post   /  03.14.2018

Retargeting Ads: Is this the end of it?

Retargeting ads are the kind of marketing that people usually find extremely creepy. When you’re on a site and after you exit the site, those same things that you just searched for appear in an ad on another web page or application. We see it commonly with eCommerce marketing campaigns.         Primary research […]

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Blog Post   /  03.08.2018

Women in Marketing: Who Are They?

What a time to be a woman! Fortunately, the number of powerful women in marketing is increasingly high. They are the ones changing how the industry works and ultimately serving as influential leaders for the next generations to come. We are talking about fearless women, those who are reshaping the work environment and dictating the […]

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Blog Post   /  03.01.2018

Storytelling Video Production for ReFuel

Our most recent work with Re-Fuel, a brand of Digipower Solutions, was the creation of a production video for their new Re-Fuel Action Pack. The goal for this campaign was to use storytelling video production to showcase the Action Pack in multiple scenarios. The video invites the viewer to go on a quick trip, passing through […]

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Blog Post   /  02.15.2018

Welcome [ 2 one 5 ] Creative’s new Vice President of Brand Development, Emily Huddell

[ 2 one 5 ] Creative is very excited to welcome our new VP of Brand Development, Emily Huddell, to the team.     Emily joins us from one of our former clients, Turnkey Sports and Entertainment, where she spent 12 years in a variety of executive roles. She brings to [ 2 one 5 […]

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Blog Post   /  02.21.2018

Why the Social Media Live Feature Came and Went

After seeing how fake and retouched life can be, we crave raw and real material on social media by our peers and advertising from companies. We’ve been seeing photoshop turn into unedited campaigns like Aerie Real that encourages girls to love their natural bodies and Axe’s rebrand that launched the Find Your Magic campaign empowers men to find […]

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Blog Post   /  02.09.2018

Top App Suggestions from [ 2 one 5 ] Creative

We all suffer from the “useless apps taking up storage in our phones” syndrome these days. Finding the most efficient, fun and friendly user apps requires lots of research, so we decided to ask our team members at [2 one 5] what are their all time favorite-can’t-live-without apps. Apps categories include music, cybersecurity, art and […]

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Press   /  02.02.2018

Video + Motion Producer, Jackie Papanier, joins [ 2 one 5 ] Creative Team

As [ 2 one 5 ] Creative celebrates the start of a new year, we also celebrate our Video Motion Producer, Jackie Papanier.     Jackie graduated from the University of the Arts with a Bachelor of Fine Arts in video and film production. She also minored in photography and concentrated in communications while there. […]

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Blog Post   /  02.05.2018

Micro Influencers

Will Marketers’ Beloved Micro Influencers Survive YouTube’s New Rules? YouTube has been receiving stated concerns from their partners about irrelevant, offensive, and inappropriate videos following their advertisements. In response, YouTube has just put into effect new rules on their ad revenue sharing program. This program is a 45% to Youtube – 55% to YouTuber split […]

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Events   /  12.21.2017

10 Events You Must Check Out at CES 2018

There are 18 days left until the annual CES (Consumer Electronics Show) begins at Las Vegas, NV. As their website states, “CES is the world’s gathering place for all who thrive on the business of consumer technologies”. Innovators, online influencers, and basically anyone who lives and breathes in the world of technology flies out to […]

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Insights   /  11.21.2017

Your Guide to Black Friday and Cyber Monday Shopping

It’s officially the time of the year where you withdraw all the money you’ve been saving for these unofficial holidays — Black Friday and Cyber Monday. Amazon Echo will be $30 cheaper? Now is the perfect time to get it. However, it’s important to do your homework and strategize a plan early in order to […]

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Insights   /  11.16.2017

How to Write an Effective Email Marketing Campaign

First thing in the morning, you quickly hit stop on your annoying alarm that’s been going off for the past 30 minutes. If you’re lucky, you realize you’re actually not late to work and go check your email inbox. And there it is: a never ending vortex of automated email newsletters that looks scarier than […]

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Press   /  11.14.2017

[ 2 one 5 ] Creative to Provide Strategy, Brand Positioning, and Marketing Support for Cofactor Group

Cofactor Group has chosen [ 2 one 5 ] Creative to lead strategy and position the brand as experts in business consultancy serving companies in the pharmaceutical and biotechnology industries.   PHILADELPHIA – Starting with strategy and brand positioning, [ 2 one 5 ] Creative aims to reimagine Cofactor Group as the right choice for […]

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Insights   /  11.08.2017

5 Tips For Effective Holiday Promotion

It’s always a fun time when the holidays roll around. Consumers are always looking out for deals and discounts online from companies during the holiday season. For businesses, it’s the time to utilize social media to promote their holiday content. Social media itself has the power to translate your message to your consumers, but it […]

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Insights   /  10.24.2017

How to Create an Effective Billboard Ad Campaign

For all the Chick-Fil-A fans out there, have you ever looked twice to see what are the 3-D cows doing on a chicken chain’s billboard ad? Though some of you might’ve been confused, the ad itself has been successful for more than 20 years.   The ad campaign was created by The Richards Group back […]

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